Post by George WK Newman on Apr 15, 2010 21:17:02 GMT -5
Stamford, Connecticut – April 15, 2010
World Wrestling Entertainment® (NYSE: WWE) and Liberty Television announced today a two-year agreement that brings Friday Night SmackDown® to America's newest television network beginning in October 2010. Friday Night SmackDown will premiere on its new home October 1st at 8:00 PM ET. The program, which debuted more than 10 years ago, is one of the longest-running, weekly episodic shows on television.
"The WWE brand is a great match for Liberty Television as we try to appeal to the younger male and female demos, which are so important in attracting advertisers" said George Newman, President of Liberty TV.
Friday Night SmackDown averages more than 3.4 million viewers a week and is currently the most watched TV program on Friday nights among Males under 55 and beats all Friday primetime programming on ABC, NBC, FOX and CW among Men 18-34*. The two hour television program will be presented weekly on Liberty TV and feature a star-studded cast of WWE Superstars and Divas including Undertaker®, Edge®, Rey Mysterio®, Chris Jericho®, CM Punk®, Michelle McCool®, Beth Phoenix™ and Layla™.
*(Nielsen Media Research Q4 2009)
World Wrestling Entertainment® (NYSE: WWE) and Liberty Television announced today a two-year agreement that brings Friday Night SmackDown® to America's newest television network beginning in October 2010. Friday Night SmackDown will premiere on its new home October 1st at 8:00 PM ET. The program, which debuted more than 10 years ago, is one of the longest-running, weekly episodic shows on television.
"The WWE brand is a great match for Liberty Television as we try to appeal to the younger male and female demos, which are so important in attracting advertisers" said George Newman, President of Liberty TV.
Friday Night SmackDown averages more than 3.4 million viewers a week and is currently the most watched TV program on Friday nights among Males under 55 and beats all Friday primetime programming on ABC, NBC, FOX and CW among Men 18-34*. The two hour television program will be presented weekly on Liberty TV and feature a star-studded cast of WWE Superstars and Divas including Undertaker®, Edge®, Rey Mysterio®, Chris Jericho®, CM Punk®, Michelle McCool®, Beth Phoenix™ and Layla™.
*(Nielsen Media Research Q4 2009)